Make Your Introduction Email Simple, Clear and Awesome

Alex IsKold shares the key elements of making a positive impression with any introductory email.  How to keep it short and sweet and make sure your customer knows your value and has reason to engage with you.  Simple, invaluable guidance to help you make the best, and most effective, email contact.  See what works here.

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4 Ways to Use Your Blog to Market Your Business on Social Media

Kim Walsh-Phillips explains how to “engage your audience with content that’s useful before you start to sell and use your content to build trust, bring attention to a problem, agitate the problem, and then sell your solution.”  She offers fantastic advice on how to organize and plan for effective promotion.  Well worth your time if you want your blog to be a driving force in your marketing and outreach campaigns.  Read it here.

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