If you are using video on your site or in your marketing campaigns (and you absolutely should be), here are some video apps to add some pizzaz and make a powerful impression. Some are free, and the rest are dirt cheap. Another priceless Marketing Bootcamp story from our friends Entrepreneur.com. Read all about it here.
For the social media newbie, or anyone who want to get it right, here is an easy to understand template for giving your social media strategy a kickstart. A Marketing Bootcamp entry from the folks at Entrepreneur.com. See the story here.
The world of SEO is changing. Some of the new criteria for search rankings include site speed measurement, mobile optimization, site structure, and content. We’ve exited the era of keyword based search engine optimization (SEO), and have now entered the new age of search experience optimization (also… SEO). So, how should websites be optimized for the search engines now that user experience plays such a big role? Mike Templeman discusses new techniques that will help you succeed, like providing answers to users questions, and embracing mobile and understanding how users experience your site. Find the story here.