As Instagram looks for more ways to monetize their platform they are following the leads of Facebook and Snapchat in supporting ‘sponsored’ links. Lesya Liu, Social Media Strategist at The Social Media Current provides an update on the Stories rollout to help you get an early jump on Instagram Stories as a novel ad placement marketing tool. Find the story here.
With all the focus on boosting posts, or buying ads to expand the reach of your marketing, sometimes it pays to think […]
With more than 90% of online experiences beginning in a search engine and over 70% of people never looking past the first […]
As a small business, you don’t need to spend loads of money on advertising. Interestingly, ninety-five percent of social media marketers say that […]
The key measure of success in social media, as in most other forms of marketing, is your overall return on investment (ROI). […]
