With all the focus on boosting posts, or buying ads to expand the reach of your marketing, sometimes it pays to think outside the ‘ad’ box. There are many organic ways to grow your brand and increase recognition essentially for free. And that can be very important for a small […]
writing
4 posts
When it comes to reviews of your business I am sure you spend more time responding to the customer dissatisfaction issues than to the positive notices. You may be overlooking a real opportunity to understand your business if that is the case. Since happy customers are foundational for success, Brian Greenberg shares a […]
Ever wonder why your business marketing or outreach emails fail to generate any real interest or engagement? First impressions are so important, and people can have a sixth sense for avoiding marketing emails. Are your opening thoughts or statements effective, or are they duds in some respect. Jeff Haden, a contributing […]
If you are composing a post or cover letter or email, it’s important to keep it catchy and snappy. Who wants to read something boring? To make sure your readers don’t start yawning while reading your message, there are certain words you should avoid using. For example, stop using the […]