Want to know how to build a solid social media strategy? This blog post from Hootsuite is an easy to follow eight-step plan to create a winning social media strategy of your own. From setting goals aligned to your business strategy, to understanding your audience and competition, and to scheduling and evaluating […]
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If you want to make your job easier and be more effective and efficient, you need the best tools. Here is a great blog post with over 20 tools to make you a Facebook superstar. The focus is comprehensive, including areas such as analytics, learning, writing, editing, creating video, design and photo, […]
If you are a freelancer or thinking about stepping out to freelance in today’s gig economy, check out this article from personalbrandingblog.com. Fourteen very successful entrepreneurs share tips that helped set their brand apart and attract more business. It’s a diverse collection of thoughts that should stimulate your thinking about to best engage your […]
If you use it well social media can be the most cost-effective tool to generate sales and build relationships with your target audience. The folks at WordPress.com ran an article by Aaron von Frank that offers tips on building a plan for a strong social media relationship – the key to your social media marketing being […]
Want to build a larger audience and brand awareness? If you want to use mobile to build and expand your brand, then Instagram is a top tool to use. And it can help direct visitors to your website and other online properties. Susan Gilbert has a few great tips to help you […]
R.L. Adams, founder of wanderlustworker.com has a compelling and detailed article to help you make the most from Facebook ads. He provides a little history then teaches how to craft your message, build the ad and use masterful sales techniques to reach your prospect and support an ongoing transactional relationship. Find it here […]
The folks at Linkody examined 10 very successful web entrepreneurs to gain insights on how they each achieved success. They come from all types of markets, from blogging to financials to reselling, and in various cases learning from a failure was the springboard to their success. You may just find an insight to […]
Facebook recently made significant changes in the News Feed and its pricing. If your start-up or small business leverage News Feed advertising to target new customers you might want to consider other, potentially more advantages strategies. James G. Brooks, Founder & CEO of GlassView has some ideas you might be wise […]
Technology evolves at a seemingly frenetic pace. Next year, social media is poised to create even more opportunity when a number of new tech advancements go mainstream, and as the usage patterns and adoption of various social media platforms evolve. Deep Patel shares his view of the top 10 social media trends […]