Want to know how to build a solid social media strategy? This blog post from Hootsuite is an easy to follow eight-step plan to create a winning social media strategy of your own. From setting goals aligned to your business strategy, to understanding your audience and competition, and to scheduling and evaluating […]
analytics
No matter your business, social media is a necessity. And if you’re spending time and money building your social presence, it’s important to know whether these efforts are making an impact. MDG Advertising posted a revealing and updated analysis and infographic regarding Social Media Return On Investment (ROI). It will help you gauge whether you […]
The folks at Hootsuite have been delivering the finest social media marketing and management tools for years. They know an effective tool when they see one. In this blog post, they highlight a number of first and third part tools worth your investigation. From analytics to lead identification to competitive analysis and image manipulation, […]
On October 12 at noon EDT Entrepeneaur.com is hosting a webinar titled ‘How to Use Customer Service as a Marketing Tool’. This webinar will highlight some of the best tools to create brand loyalty by leveraging your customer experience data. You can Register Here to learn the latest trends in capturing data from […]
If you have any kind of storefront business it is critical that you have a verified Google My Business account. It ensures that your customers can find your business, its location, website and reviews. If you Google your business and you see it on the right side of the […]
With more than 90% of online experiences beginning in a search engine and over 70% of people never looking past the first page of those search results it really pays to get local SEO right. Ajay Paghdal rounded up tips from 12 SEO experts to help you develop a strategy […]
Google is focusing intensely on mobile use. They now have a mobile index that will affect how your search engine results appear. In essence your site is now crawled as a mobile user and desktop user. John Lincoln, the CEO of Ignite Visibility, discusses the mobile-first strategy and its implication […]
Much has changed in SEO in the past year, and SEO change is a constant. And there are still people out there that will tell you that can solve your ‘SEO problem’. If you are deciding on an SEO ‘expert’ to help you, Andrew Raso shares some typical SOE ‘lies’ that should set off […]
Staples is kind enough to share their top 10 tips to Satrtup Success. Pay heed! Find the Infographic here.