No matter your business, social media is a necessity. And if you’re spending time and money building your social presence, it’s important to know whether these efforts are making an impact. MDG Advertising posted a revealing and updated analysis and infographic regarding Social Media Return On Investment (ROI). It will help you gauge whether you are doing the things that will lead to understanding the success of your social media programs, or if there are areas that you need to explore or improve. Find the entire story and infographic here.